Cuckoo for Cocoa Puffs

I think this is an amazing site:

http://www.commercialfreechildhood.org/

I've been thinking a lot about this lately - although I try hard to limit TV watching in our house, they definitely get more than I'd like. It really hit home, this weekend, when Lili said to me "easy, breezy, beautiful, cover girl".

Yowser.

Anyways, Ian and I try to explain to our kids all about marketing etc. Although they don't understand it that well right now, our hope is that we've put the bug in their ear, and as they grow older, hopefully they will become suspicious consumers.